Task: Create a unique, easily recognizable and readable logo that represents the core values and activities of the company - reliability, quality, stability, service, and speed. Use a cool color palette. Preferred colors: shades of blue, gray, and white. The color should convey a sense of professionalism and the value of the company.
Solution: The logo idea is based on the symbolic image of the letters A, V and L. These letters are stylized and displayed using straight lines, creating an elegant and modern design. Using straight lines implies efficiency, accuracy and rationality, which are important qualities in the logistics industry. The letters are positioned to create a balanced and visually appealing design, and negative space is used effectively to enhance the overall impact of the logo. The color scheme is cool, using shades of blue, gray and white to convey a sense of professionalism and reliability. Overall, the logo is simple but effective and effectively reflects the company's commitment to efficiency, precision and quality service.
